Rome, November 4, 2010: The UN Millennium Campaign, together with the UNDP Brussels Liaison Office, successfully launched the Executive Summary (in Italian) of the UNDP 2010 Human Development Report, “ The Real Wealth of Nations: Pathways to Human Development” in Italy.


It jammed, it grooved, it vibrated: The city of Bonn was like a music festival. But the theatrical and musical groups marching through Bonn’s streets did not just make noise. They also had a political message. “Stand Up Against Poverty,” they called out to the spectators. By 4:00 pm, all theater and music groups arrived in a protest march to the final event on the central market place, where the head of the UN Millennium Campaign in Germany, Renee Ernst, read the Stand Up pledge. She was accompanied by the participants of the Youth Conference “Youth Future Project.”


Madrid, The Spanish National Soccer Team, current World Champions, has participated in a video spot to promote the Millennium Development Goals (MDGs).

The National coach, Vicente del Bosque, and other players of the team, including Casillas, Torres, Cesc, Xavi, Iniesta and Llorente, have participated in a video spot to raise awareness on the MDGs and build public support for the fight against poverty. 


Under the title “Beep Beep, Time to Remember” the UN Millennium Campaign in Italy, together with the European Institute of Design and Amnesty International-Italy, organized a flashmob for the fifth edition of “Stand Up, Take Action” in Italy.

Piazza S. Maria in Trastevere, one of the most famous squares in downtown Rome, was the location of a colorful and noisy flashmob that took place on Saturday. At 7 p.m. sharp, volunteers invited all of the people gathered in the square to sound their alarm clocks, mobile phones and whatever they brought to make noise for one minute.


Rome, July 7, 2009: On the eve of the G-8 Summit, the United Nations Millennium Campaign and Global Call to Action against Poverty (GCAP) in Italy organized a stunt in Piazza del Popolo in Rome in order to grab the attention of G-8 leaders. The stunt was part of the “Press the 8” campaign which encourages citizens to pressure G-8 leaders to deliver on their promises at this week’s summit.


Rome, June 12, 2009: On the occasion of the G-8 Development Minister’s Meeting that took place at the Foreign Ministry in Rome on June 11-12, GCAP Italy organized a stunt in Piazza del Popolo in order to grab the attention of G-8 leaders. A huge weight with the word “crisis” crushed southern poor people while representations of G-8 leaders remained indifferent and kept on drinking coffee and reading the newspaper. The stunt occurred as development ministers met to discuss the impact of the financial crisis on developing countries and sustainable development.